GumGum's Contextual Intelligence Platform
Maximize Ad Relevance & Performance with Attention Metrics
GumGum's Full Product Suite and Contextual Offerings
Find Relevant, Untapped Audiences for Your Brand
Resources and Support to Amplify Media Strategies
Resources and Support to Unlock Targetable Inventory
Media Partnerships and Product Integrations
Video That's Perfectly Place to Resonate
Grow Your Audience With Connected TV (CTV)Â Advertising
Enriched with Brand Safety in Every Impression
Expand Your Reach With In-Game Advertising
A Comprehensive Guide to GumGum's Ad Units for Advertisers
A Comprehensive Guide to GumGum's Ad Units for Publishers
New Ad Unit: Hang Time - Designed to grab attention and drive awareness through engagement.
Articles, Culture and Events from GumGum
Third-party Testing, Analysis and Studies to Prove the Power of Contextual Advertising
Client Campaign Recaps and Success Stories
Agency Conferences, Leadership Panels and Talk Series
GumGum's Client Video Series and Interviews
All the Latest from GumGum's Tech Team
All the Latest about Life at GumGum
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The Vision, Mission and History of GumGum.
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Meet GumGum's Executive Team
Lead the industry with us. Join our global team.
GumGum in the News and Media
Explore the Engineering Team's Programs, News and Research
GumGum's Work to Create a Culture of Inclusivity
We're Hiring!  Apply Here to Work with Us - We're Hiring for Remote & In-Person Roles Based in Multiple Global Regions
80% of users don’t like pre-roll ads. So how will advertisers keep consumers engaged while still interrupting the flow of video? The 6 second canvas video may just be the answer.
GumGum, an artificial intelligence company with deep expertise in computer vision, was awarded two prestigious Performance Marketing awards at the 2018 Performance Marketing Awards ceremony.
Find out how car dealers are using chatbots to improve the consumer experience when buying a car.
In order to find out where people are really turning their attention on the mobile web, we decided to conduct an eye-tracking study.
Ad Frame units are becoming the go to non-intrusive way to grab people's attention. Advertisers that have run campaigns with In-Image...
Learn about ads.txt and how it is helping publishers save millions of dollars. Ads.txt is a free, easy to implement solution that stops fraudsters in their tracks.
With more and more DSPs only buying from ads.txt authorized sellers and resellers, publishers are being forced to incorporate this anti-fraud system - to their own benefit.
Learn what header bidding is and how it differs from waterfalls, and how it allows all of a publisher's demand sources to compete simultaneously for available impressions.
Technology exists to protect brands from having their image associated with questionable content on the web. So why are some still using outdated brand-safety verification methods?
Grow beyond social media by taking advantage of GumGum's new ad units. Repurpose Instagram stories, Instagram ads and Facebook ads for placement within hundreds of premium publishers in a contextually relevant manner.
